Maverick Creative is a creative communications agency based in NYC with a presence in key markets across the country. We shape the stories of established icons and rising stars in travel, hospitality, and lifestyle.

Guided by a sharp eye for industry trends and a passion for what’s next, we blend imaginative storytelling with strategic partnership building, immersive events, tailored thought leadership initiatives, and vibrant social media campaigns. Our work captivates media, consumers, and tastemakers, creating narratives that resonate, inspire and drive impact.

As part of the FINN Partners family, our clients benefit from the expansive reach and expertise of a global network spanning three continents. With over 200 travel specialists and multidisciplinary teams in integrated marketing, public affairs, crisis management, sustainability, and more, we bring boundless opportunities to every partnership.

 
 

Working with Maverick Creative means access to international markets on tap, all through the lens of our innovative vision and spirit.

Between our parent company FINN Partners’ 33 offices across 3 continents, and our network of freelancers and agency partners, we have colleagues on the ground in London, the Middle East, Asia, South America and beyond.

FINN’s areas of expertise beyond PR and social media include:

Intelligence & Reputation

Integrated Marketing

Branding

Crisis Management

We call it the Maverick Method:

uncovering the special details and untold stories that make each brand one-of-a-kind and bringing those details to life in ways that will delight media, tastemakers, and ultimately their target audiences. Sometimes it’s a partnership with a visionary new start-up that creatively communicates the client’s core mission; other times it’s an influencer-led campaign to reach a new niche audience; and often it’s a smart pitch, perfectly timed, to the right editor. Either way, our lifestyle and travel public relations strategies are always tailored, strategic and creative.

We ask thoughtful questions, thrive on learning new things and seize opportunities to become experts in everything that we do. Media-forward, digitally visionary and deeply experienced with eyes on the next horizon, Maverick Creative combines razor-sharp awareness of industry trends and a tight embrace of contemporary storytelling with partnership development, experiential events, executive thought leadership and of-the-moment social media campaigns to grab media and consumers alike. It’s the new frontier of lifestyle and travel public relations, and Maverick Creative is well poised to make an impact.

 

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